Having been awarded the Deutsche Bank business award for fashion design, Julia is currently in the process of setting up her own business and sustainable fashion brand, under her own label 'Julia Crew'. The focus of the work is creating beautiful, durable and valuable products from materials that might otherwise be thrown away.
In October she opened the studio/shop HERE TODAY HERE TOMORROW in London, with three of her fellow MA graduates. This is both a collaborative work space and shop, where each designer is also developing their own brands and collections. Please visit the Design section of this website for more information!
Julia completed a Masters of Arts postgraduate degree in Fashion and the Environment, at the London College of Fashion. Through this course Julia explored the potential design has to challenge attitudes and engage with people on a level above and beyond passive consumerism. She developed a threefold approach to the designing process, combining responsible sourcing, durable design and customer lifestyle engagement. Her work was short-listed and awarded Highly Commended in the 2009 'Fashioning the Future' competition, held by the Centre for Sustainable Fashion.
Graduating with first class honours in BA product design and development for the fashion industries, specialising in accessories design, her graduate collection was displayed in the Burlington Arcade in central London, and was awarded the prize for excellence from the Worshipful Company of Curriers. Her collection was short-listed in the first ever 'Fashioning the Future' competition, and showcased in their opening catwalk show.
Julia was selected to develop a range of 'upcycled' bags for Oxfam, to be sold in Oxfam's groundbreaking line of sustainable boutiques in London. This collaboration has continued to the present day.
Julia was one of 11 London College of Fashion students selected to participate in the Shared Talent project in Johannesburg, South Africa. During South African fashion week they collaborated with a marginalised community group of crafts people, developing a unique collection of jewellery and accessories, and was later featured in Sublime magazine.
In 2006 Julia commenced a 12 month placement designing and developing ranges of men's and women's bags for the retro sports brand Gola Classics.